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At the heart of the design process is a meticulous passion for colour, detail and fine finishings. Every craftsman and technician involved in the process has an extensive background in both traditional and modern design work, and it’s with this accumulations of talents that the Czarina design process comes together.

Drawing inspiration from travels abroad, style icons and the magical moments of everyday life these create fuel for the eponymous Czarina print work. A labour of love, the print design process begins with detailed hand sketching and colour sampling, whilst the other half of the design team work on handcraft application of ornate toiles.

Watercolour and acrylic hand painting of prints come to life on canvas before they are translated into digital form. Once the fabric has been printed, hand applied embellishments of crystals and sequins are artfully sewn on by hand.

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